9th December 2020

AT’s Favourite Christmas Ad Campaigns of 2020

It’s the most wonderful time of the year! With our team split between decorating houses from top to bottom in Christmas decorations to the bah humbug’s of the team! We’ve all come together to pick our favourite Christmas Ad Campaign’s of 2020.

Considering this year has not been like others, it’s no surprise that ad’s have been even more heart-warming than ever.

Here’s a list of our favourite Christmas ads of 2020:

Coca-Cola: The Letter

Directed by Oscar-winning filmmaker Taika Waititi, follows a father’s journey to make his daughter’s Christmas wish come true.

The campaign marks 100 years since Coca-Cola created its first festive association and builds on the brand’s heritage of Christmas campaigns.

Kris Robbens, marketing director at Coca-Cola GB, said: “This year, the Christmas season is set to be more meaningful than ever before. As a company, Coca-Cola has been celebrating the festive season through our advertising since the 1920s, featuring uplifting messages of unity and joy.

“Our new advert reflects the real magic of Christmas – our greater appreciation for loved ones, a sense of community and our need to be present with each other this Christmas, above all else.”

Tesco: No Naughty List

This year’s Tesco Christmas ad definitely differentiates itself from previous years as it uses a light hearted, humorous tone to reflect the mood of the country which turned out to be an instant hit with amongst the team. From celebrating dodgy lockdown haircuts to stock-piling loo rolls to bad video call etiquette (which we can all most definitely relate to!), the advert says there is “no naughty list” this year, as the population has had to cope with the Covid-19 pandemic.

Waitrose & John Lewis: Give A Little Love

The whole ad is based around how the world would be a better place if we all ‘gave a little more love’ – encouraging viewers to perform little acts of kindness.

Waitrose & John Lewis are celebrating kindness, whether large or small, showing how each and every act of love has a positive impact on the world around us, as we pass them on to others. We couldn’t agree more with this and absolutely love it!

In addition, John Lewis and Partners are hoping to raise £4m for their chosen charities plus £1m for local charities. FareShare, helps those facing food poverty, and Home-Start, which works with parents who need support. The charities will use these donations to provide food, comfort, emotional support and advice to families who need support this Christmas: www.johnlewis.com/content/give-a-little-love/donations

Disney UK: From Our Family To Yours

This years Disney Christmas Ad Campaign was about a grandmother who connects with her granddaughter through their family traditions and a Mickey Mouse doll.

The short animation marks the company’s 40-year partnership with children’s charity Make-A-Wish. Disney are helping to support Make-A-Wish in a number of ways which vary from 25% of every Mickey toy purchased going towards the charity to simply sharing a family festive memory on Instagram, Facebook or Twitter with the following hashtag: #LoveFromDisney in which Disney will donate $1 to Make-A-Wish.

Don’t be shy...